Web Analytics Tools & Softwares that Marketers Use on Top of Google Analytics

Summary: Here's an ultimate bucket list of growth hacking, marketing, tracking and analytics tools marketers would use on top of Google Analytics. If you are a sophisticated marketer, you should growth hack with these tools too to gain 360 insights on your customers.

Mixpanel - customer tracking, retention, funnel, customer metrics, visualize funnel, dropout
Hotjar - heatmaps, UX, recording, polls, tracking clicks,
Hubspot - customer tracking, email customization, funnel
Trackjs - developer engineering tracking for javascript errors
Piwik
Optimizely - A/B testing
SumoMe - content tracking tools for publishers to track pages and posts
BuzzSumo - popularity, competitive intelligence
Impactana - popularity
Rival IQ - popularity, competitive intelligence
Drift -
OnBoardTips - on boarding
segment.io
Fullstory
Heap
Moz - SEO
Yoast - SEO meta data
Majectic Tool -
Mysiteauditor
SEO sitecheckup
Raven - great reporting, build-in SEO auditor
Screaming Fog
Oscilloskope -
SEMrush
Adobe Analytics
Stat -
Facebook insights, Pinterest insights, native social media dashboards
Analytics from Buffer
SumAll
Mavenlink - internal tracking, project management
SearchConsole
Kissmetrics
Chartmogul
crazzyegg - user behavior analysis
yandex metrika
proprietary tools - that works with MySQL or MongoDB, internal CRM

Social media growth hacking tip for nonprofit organizations

This picture below is a great example from the Chinese Twitter Weibo. Picture depicts animals in distress because of ocean trash dumping. The tweet it says do not (click the button for) like only repost (retweet and share). This is a great social media caption for non profit and environmental organizations trying to raise awareness, boost interaction, and grow the social media account.